Hello! I'm Sanjukta Choudhary

A designer passionate about crafting meaningful digital experiences. My journey is shaped by creativity, strategic thinking, and a commitment to understanding users at every step. Here’s a closer look at my story and design philosophy.

🎓 Graduated with a MS in Human-Computer Interaction from IU - Indianapolis

👩🏻‍💻 Worked with Rocket Mortgage, Accenture, & Johnson Controls

🎓 BTech in Electronics & Telecommunication Engineering

👥 Strong advocate for collaboration among designers

Transitioning into a mindful designer

I have always loved art and the way it has the potential to influence our lives. During my undergraduate studies in Electronics & Telecommunication Engineering in India, I discovered a passion for design driven by a desire to make a meaningful impact through problem-solving and crafting products and interactions.

To delve deeper into this field with an interest in design and technology, I decided to pursue a Master's degree here in the US. Since then, I've been exploring new areas and refining my skills in research, concept development, user-centered design, and business strategy through various client projects.

My Process

Designing is a never-ending process with an evolving design process. With the experience I have gained when given a problem, this is how I solve it

Discover

Diving deeply into the problem, fully understanding the requirements, users' and businesses' needs to define it.

Ideate

Generating as many concepts to solve the discovered problem, fostering creativity and exploration.

Design

Translating concepts into tangible interactions through wireframes and prototypes, facilitating visualization and validation.

Evaluate

Utilizing metrics and user feedback to continuously iterate and refine the product, ensuring ongoing enhancement and optimization.

My Values

Human-centric design

Empathizing with user needs and challenges to make informed design decisions.

Data-driven design

Through research, data, and feedback, I refine designs to meet user needs and solve business challenges.

Impactful design

Creating designs that are functional but also purposeful, and impactful.

Simplicity

I ensure simplicity and minimalism, striving for clean, and intuitive experiences.

Other things about me

When I'm not designing, you can find me watching suspense thrillers, exploring places and food, being in the nature or listening to music.

I love painting and drawing – my stress-busting go-tos. I love colors! It's not just a hobby; it's my colorful escape.

I'm a great team player! I'm passionate about sports, particularly football and badminton, which I've been playing since 6th grade. Sports have been an integral part of my life, bringing excitement, camaraderie, and a healthy dose of competition.